Profile-Vic-Ma

Lloyd is an academic, self-taught photographer and film maker who calls Hong Kong home. As an academic, Lloyd uses cameras for researching social issues and completed a doctoral thesis using visual ethnography to study heroin use among the Nepalese community in Hong Kong.  In 2013, he started venturing out of the lecture halls for the mountains when he decided to make something out of this passion for photography and filming and his work quickly developed with clients including National Geographic, Patagonia, BBC, The North Face, Sony, Lululemon Athletica and more.

From childhood, he was hard-wired to exploring the outdoors and over the years, the camera became Lloyd’s exploration tool that enabled those viewing his images, to connect with the subject, emotion and environment. Whether it be a commissioned assignment for a brand or a spontaneous episode on a mountain side with an athlete, he aimed to blend narratives from both sides of the camera lens while striving for technical excellence. Lloyd was particularly drawn to where social issues, athleticism and art blended within imagery.

As a runner, he competed in ultra mountain races including successfully finishing the Dragons Back Race 2015 [200 mile mountain race across Wales] and the Ultra Trail Mount Fuji [100 mile ultra running race] among a number of ultra running events.

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Lloyd’s most notable film work was  Mira, that follows the journey of Mira Rai, a spirited Nepali village girl on her pursuit to being a world-recognised mountain runner that can be viewed here.  Since being released on March 30th 2016, Mira was awarded:

  • Winner of Audience Choice Award – Mountain Film Festival Bergfilmnacht 2018
  • Best Film in Mountain Sports – Ladek Film Festival 2018
  • Grand Prize – Vancouver International Mountain Film Festival 2017
  • Parkstad Limburg Jury Award – Dutch Mountain Film Festival 2017
  • Prix du Dépassement de Soi – Les Diablerets International Film Festival 2016
  • Best Film in Mountain Culture – New Zealand Mountain Film Festival 2016
  • Winner of Emerging Talent Award – Alaska International Film Awards 2016
  • Winner of Audience Choice Award – Kathmandu International Mountain Film Festival 2016.
  • Finalist – BANFF Mountain Film Festival 2016
  • Finalist at Kendal Mountain Film Festival 2016
  • Finalist at the 34th Mountain Film Festival of Torelló 2016
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Lloyd’s work involved capturing race action around the world. Some of the long list of events that he previously worked on are:

  • Ultra Trail Mount Fuji 2014 & 2019 [Japan]
  • Standard Chartered Hong Kong Marathon 2019
  • Vibram Hong Kong 100 2013, 2014, 2017 & 2019
  • Hong Kong Four Trails Ultra Challenge 2014, 2015, 2017, 2018, 2019 & 2020
  • Zegama- Aizkorri 2018 [Spain]
  • TMBT 2014 & 2018 [Borneo]
  • Lijiang Skyview Adventure 2018 [China]
  • Ultra Gobi – 400km 2017 & 2018 [China]
  • Fjällräven Classic 2017 & 2018  [Hong Kong]
  • Ultra Trail Mont Blanc 2017 & 2022 [France & Italy]
  • 9 Dragons Ultra 2017 & 2018 [Hong Kong]
  • Nepal 3 Day Ultra 2016
  • Ultra Tour Monte Rosa 2015, 2017 & 2022 [Switzerland & Italy]
  • Mongolia 3 Day Ultra 2013, 2014 & 2017
  • Oxfam Hong Kong Trailwalker 2015 & 2016
  • Asian Skyrunning Championships 2015 & 2016 [Hong Kong]